Introducing the Gordini Artist Series - original style, fit for the playful and soulful MTN Crew.
LOOK AS COOL AS SNOW FEELS.
The future is in all our hands. As an outdoor brand, we have the responsibility to inspire our winter community and protect our wild spaces for our collective global future. We believe in the power of art to create new perspectives, spark meaningful change, and build connections to place. Gordini had the privilege to work with three environmental artists – Lucas Beaufort, Jordan Kendall Parks and Zoe Malee – to bring the joy of snow and the fragility of our future into our hands and close to our hearts. Check out our exclusive designs that visualize this collaboration of passion, purpose, and art.
Lucas Beaufort
About Lucas (he/him):
Lucas Beaufort is a visionary artist and contemporary designer known for his vibrant and dynamic style that beautifully merges art with the spirit of action sports. Local to the French Alps, Lucas has carved out a unique niche in the world of snowboarding and skate culture, drawing inspiration from natural landscapes, street art, and action sports. His signature approach combines whimsical illustrations and abstraction with a rich color palette, creating immersive visual experiences that resonate across generations, cultures, and borders. With a prolific career that spans many decades, Lucas has collaborated with renowned brands and athletes, bringing his imaginative designs and characters (like Gus Gus) to life on everything from apparel to skateboards. His work not only showcases his passion for sports but also reflects a deep commitment to building community and preserving our natural resources. Lucas believes in the power of art to inspire change and opportunity and ignite conversations about sustainability and stewardship. Through his innovative designs, projects and installations, he continues to push the boundaries of creativity, inviting others to join him in celebrating the love of snow culture and building a community of collective action.
Jordan Kendall Parks
About Jordan (she/they):
Jordan is a Black bi-racial femme who lives and works in Portland, Maine. Jordan uses art to spark conversations around place, existence, and belonging. Her work is heavily influenced by our relationship with the natural world and each other, and they focus on cultivating interactive outdoor exhibitions that encourage people to engage with their surroundings, find a sense of adventure and discover art along the way.
Zoe Malee
About Zoe (she/her):
Zoe is a designer and illustrator currently living in Bellingham, Washington. Her compelling designs are born out of strong and authentic storytelling. She is inspired and captivated by the challenge of communicating that story through creative visual representation. Having grown up with deep roots in the PNW and recreating in the outdoors, much of her inspiration comes from the organic forms in the natural world whether that be in literal form, or simply a tasteful touch of imperfection.